REN x SICK BOI ‘Flame of Prometheus’ Brand Campaign
Creative, Director, EP.

Prod Co: Ramble Films

Producer: Kaitlin Moerman

Creative: Ren, James Barry, Ryan Leason.

Co-Director: Ren

Production Design: James Barry

Director of Photography: Shae Paterson

Colourist: Clinton Homuth

For the Sick Boi brand launch, we collaborated with Ren to bring his dystopian-futuristic vision to life. Over 10 days, our small but dedicated team transformed a dusty warehouse into six fully built sets—including an industrial human processing plant and an underground elite hoard of gold and treasures. I led directing, set building, editing, and sound design, working across all phases of production. Everything was built from scratch—faux walls, scaffolding, laser guns, even a human vacuum sealer. This ambitious project was only possible thanks to an incredibly talented and collaborative team. The campaign launched to 400K+ views in its first month, with the first track suit drop selling out within the first 24 hours.